EyeOs: Making a new technology understandable for everyone
In 2012, cloud computing was anything but understandable. One of EyeOs’ challenges was to explain their own service, a cloud desktop where you could save information – back then a breakthrough innovation.
key visual · imagery · communication code
EyeOs made easy to understand: A cloud desktop is like having your real desktop in the cloud
The key to explaining EyeOs’ technology was as simple as showing a familiar object as its counterpart. In this case, a real desktop which holds all your working documents and is a familiar object to everyone.
video · digital
EyeOs’ Indestructible Desktop: Never lose your data. Ever.
An impressive journey of an EyeOs’ desktop which despite facing all dangers, you can imagine will stay untouched.